Prairie

Visual Identity / Branding / Hand Illustration

Location: Newport Beach, CA

Prairie is a uniquely curated interior design store in Newport Beach, CA, inspired by the rawness of the California desert. We developed a hand-illustrated brand identity that captures that spirit through organic linework, sun-bleached tones, and textures drawn from the desert landscape. The result is a brand that feels found rather than designed, reflecting the same warmth and intention Prairie brings to every space they create.

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