Welcome to the flip side.

The relentless, the real, the creators who believe human craft and storytelling are more vital than ever. We make work that moves people, sparks emotion, and forges genuine connections in a world that's anything but ordinary.

Rooted in Los Angeles, operating worldwide, TheOtherOnes is an independent creative studio founded by Michael de Wit, a Global Creative Director who has helped shape the visual identity of some of the world's most recognized brands: Vans, adidas, Converse, Samsung, and Formula 1.

The studio was built on the belief that the best creative work comes from the right people in the right room. We bring the experience to know exactly who that is, and the network to make it happen. Crafted, honest and built for the work that matters.

This is Los Angeles

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Creative Direction + Strategy / Branding / Visual Identity / Photography / Film / Editing / Storytelling / Global Campaigns / Conceptual Ideation / Publishing

Past and present

Vans / adidas / Converse / Formula 1 / Clearweather Brand / Samsung / Google / Oakley / Asics / Globe / Suzuki / Disney / Beyond the Streets / The North Face / Path Projects / Pelican / Geometry / LVCVA / NCAA / NFL / MLS / Outliers / Overland Journal / Nadia Barienbrock / Whest Cornell / Cole Strem / Prairie / Sirbu Studio / Luna Luna Studios / Frequency Pictures / Efekt CBD / Apothic / Dr. Teal’s